School of Economics and Management

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Good intentions for 2018? No alcohol for example...

Rob Bovens of Tranzo researches the effects of the Dutch IkPas campaign (IPass/IQuit), in which participants do not drink alcohol for a while.

Many countries have a similar campaign with the same approach: put your alcohol consumption on hold. For example, Dry January in England and OcSober in Australia. Do you have some good intentions for the new year? IkPas might be a good idea for you too…

Read more about the IkPas (in Dutch)