Academic Forum

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Neuromarketing - Verleiding of misleiding*

Over 90% of our purchasing decisions are made non-consciously. During this symposium, the research methods, applications, and ethical aspects of neuromarketing will be explored. Is neuromarketing harmless temptation or unacceptable deception? (language: Dutch)

Program information
Date Thursday, March 23, 2017
Time 13:30 - 16:30 hrs
Location DZ 1, Dante Building, Tilburg University
Admission Free, registration is possible via Facebook
Speakers Fred van Raaij, Em. Professor of Economic Psychology, Tilburg University. Paul Postma, marketing authority, partner at consulting firm PPMC. John Faasse, media researcher & owner Uitbijter. Chairman is Christine Liebrecht, Assistant Professor at CIW, Tilburg University.
Organization Sv Flow in cooperation with Academic Forum.
Contact Has Klerx
*Certificate This activity may count towards the Academic Forum Certificate

More information

For more information about this Dutch event, see the Dutch webpage.

 

When: 23 March 2017 13:30

End date: 23 March 2017 16:30