The Master’s program in Social Psychology focuses on both individual and group behavior in formal and informal social contexts
It studies how people behave in their social surroundings and what influences this behavior. Particularly problems related to consumer behavior, work and organizational behavior and decision making in social, economic and organizational contexts are important themes in this Master’s program.
Related to these themes, three separate tracks have been formed, each with its own focus and study program:Research Master's program, all tracks offer more chances to apply knowledge in real-life settings.
The track Social Psychology studies how the social environment influences human thought, emotion, and behavior. Because social influence is pervasive in almost everything people think, feel, and do, social psychology is a broad and increasingly multidisciplinary field. Three key areas in social psychology are social cognition, interpersonal relations, and interactions within and between groups.
The track Economic Psychology studies the psychological mechanisms that underlie consumption and other economic behaviors. It is an area where psychology and economics intersect. It deals with economic preferences, choices, decisions, and factors influencing these, as well as the consequences of economic decisions.
The track Work and Organizational Psychology concentrates on science-based solutions to human problems in work and organizational settings. It aims to understand how to achieve each of the following objectives: optimizing performance, improving processes and relationships, enhancing fairness and equity, and increasing subjective well-being.