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W.F. (Fred) van Raaij


TS Social and Behavioral Sciences
Department of Social Psychology



Psychology becomes more important for economics. Examples are behavioral and experimental economics. I am interested in this border area of economics and psychology.

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Most recent publications



May 19, 2006, honorary degree of Helsinki School of Economics, Helsinki, Finland

January 13, 1977, PhD, Tiburg University with dissertation 'Consumer Choice Behavior: An Information-Processing Approach', supervisor: Prof G.M. van Veldhoven.

December 17, 1969, doctoral (master) degree in Organizational Psychology and Data Analysis, University of Leyden.



As a student I was chairman of the NIOPS (Netherlands Interacademic Organisation of Psychology Students) (1967-1968).

Researcher at the Managment Research Institute of University Twente (1970-1972). Assistant professor at Tilburg University (1972-1979) at the founding of the curriculum of economic psychology at the Department of Psychology. Visiting assistant professor of Business Administration at the University of Illinois at Urbana-Champaign USA (1976-1977). Professor of economic psychologie at the Department of Economics of Erasmus University Rotterdam (1979-1993) and professor of marketing management at the Rotterdam School of Management (RSM) of Erasmus University (1993-2000). Since 2000 professor of economic psychology at Tilburg University.

Board member and chairman of the Consumentenbond (1983-1988); advisory board member of Science & Strategy (1985-2008); chairman of GVR (Association for Marketing Communication) (1999-2004); board emember of SWOCC (Foundation for Scientific Research on Commercial Communication) at the University of Amsterdam (since 2007); advisory board member of Amphia Hospital, Breda-Oosterhout (since 2007).


Most recent publications


My research is focussed on applications of ICT for consumers, investors and entrepreneurs, especially on financial matters. Another research topic is marketing communication and media use by consumers.


Other activities

Advisory board member of Amphia Hospital, Breda-Oosterhout (since 2007).

Board member and research adviser of Platform CentiQ, Department of Finance, The Hague (since 2007).

Board member of SWOCC (Foundation for Scientific Research on Commercial Communication), University of Amsterdam (since 2006). 

Chairman of the Council of the Protestant Church of Chaam c.a. (since 2002). 

Advisory board member of Science & Strategy, Amsterdam (1985-2008).

Founding editor and member of the editorial board of the Journal of Economic Psychology, Elsevier, Amsterdam (since 1981).

Contact details
Room P 0.8
PO Box 90153
5000 LE Tilburg 
Phone+31 13 466 2699
Secretary+31 13 466 2408

TS Social and Behavioral Sciences
Department of Social Psychology

Working days
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Last amended: 24 September 2012

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