Department of Marketing
The Marketing Department of Tilburg University’s School of Economics and Management is committed to excellence in research and teaching. It is one of the most productive and most cited faculties in the world and is ranked #3 worldwide by the American Marketing Association.
Several members have won school and university-wide awards for outstanding teaching and most innovative teaching methods. Lastly, we have many productive partnerships with industry.
The department of marketing consists of academic (research) faculty, teaching assistants and junior lecturers, and Ph.D. students.
We welcome our new colleagues!
- We’re thrilled that Shrabastee Banerjee will be joining us as an Assistant Professor in July 2021. Shrabastee is currently a Ph.D. candidate in the Department of Marketing at Questrom School of Business at Boston University. Substantively, she is interested in user-generated content and e-commerce. From a methodological perspective, she’ll be complementing the department’s toolbox on causal inference and applied machine learning. We look forward to working with Shrabastee in our team and to support her in the development of her research agenda.
Paper by Niels van de Ven accepted for publication in the European Journal of Psychological Assessment04th March 2021
The paper by Niels van de Ven on “Dispositional Greed Scales” (co-authored with M. Zeelenberg, T.G. Seuntjens, and S.M. Breugelmans) has been accepted for publication in the European Journal of Psychological Assessment.
Paper by Niels van de Ven accepted for publication in the Personality and Social Psychology Bulletin04th March 2021
Niels van de Ven had a paper accepted on “Strength is Still a Weakness in Coalition Formation: Replicating the Strength-is-Weakness Effect Using the Online Coalition Game” (co-authored with J. Wissink, I. van Beest, and T. Pronk). The paper will be published in the Personality and Social Psychology Bulletin.
Dissertation paper by Suzanne Bies accepted for publication in the International Journal of Research in Marketing02nd March 2021
The Ph.D. project by Suzanne Bies and her advisors Bart Bronnenberg and Els Gijsbrechts on: “How Push Messaging Impacts Consumer Spending and Reward Redemption in Store-Loyalty Programs” has been accepted for publication in the International Journal of Research in Marketing.
Paper by Anna Paley accepted for publication in the Journal of Consumer Research02nd March 2021
The paper by Anna Paley on “How and Why Our Eating Decisions Neglect Infrequently Consumed Foods” (co-authored with Abigail Sussman from the Un. of Chicago and Adam Alter from NYU) has been accepted for publication in the Journal of Consumer Research.
Interview with Hannes Datta: "Datta loves data"18th February 2021
Mr. Spotify – that’s how Hannes Datta is sometimes seen because of his research into the popular music streaming service. But his research into digitization is much broader. “Education is in need of a format that is just as radically innovative as Spotify’s.”