News Department of Marketing
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Paper Anika Stuppy accepted for publication in the Journal of Marketing Research
17th July 2023The paper “The Art of Slowness: Slow Motion Enhances Consumer Evaluations by Increasing Processing Fluency” by Anika Stuppy has been accepted for publication in the Journal of Marketing Research.
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Paper Marnik Dekimpe accepted for publication in the Journal of Retailing
17th July 2023The paper by Marnik Dekimpe has been accepted for publication in the Journal of Retailing: “Retailing in Times of Soaring Inflation: What We Know, What We Don’t Know, and a Research Agenda”.
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Paper Samuel Stäbler accepted for publication in the International Journal of Research in Marketing
15th June 2023Samuel Stäbler his paper “How Firm Communication Affects the Impact of Layoff Announcements on Brand Strength Over Time” has been accepted for publication in the International Journal of Research in Marketing.