Grants and Awards Department of Marketing
EMAC Distinguished Marketing Scholar Award 2023
Els Gijsbrechts has won the EMAC Distinguished Marketing Scholar Award 2023. One of the highest honors that a marketing scholar can receive. The European Marketing Academy (EMAC) praises her for her innovative and leading research, substantial contributions to EMAC, and her exceptional service to the marketing community at large.
2023 ACR Fellow Award
At the Association for Consumer Research (ACR) conference held in Denver, Rik Pieters was awarded the 2023 ACR Fellow Award!
Rik has been appointed by the ACR Board of Directors as a new ACR Fellow. This is ACR's highest honor for scholarship. According to Rajiv Vaidyanathan, the executive director of ACR, this recognition was awarded to Rik for his ‘incredible contributions to our field’. As an ACR Fellow, Rik is now a lifetime member of ACR.
2022 AMA Global Marketing Best Conference Paper Award
At the AMA Global Marketing conference in Greece, Samuel Stäbler won the 2022 AMA Global Marketing Best Conference Paper Award for his work (together with Prachi Gala) on: “Breaking the News: How Does CEO Media Coverage Influence Consumer and Investor Evaluations?”
IJRM Best Paper Award 2022
At the EMAC conference, the finalists of the IJRM Best Paper Award 2022 have been announced. No less than 2 of the 5 finalist papers were from Tilburg (and former Tilburg) members:
- Bies, Suzanne M.T.A., Bart J. Bronnenberg, Els Gijsbrechts (2021) for their publication: How push messaging impacts consumer spending and reward redemption in store-loyalty programs. International Journal of Research in Marketing 38 (4), 877-899.
- van Ewijk, Bernadette J., Astrid Stubbe, Els Gijsbrechts, Marnik G. Dekimpe (2021) for their publication: Online display advertising for CPG brands: (When) does it work? International Journal of Research in Marketing 38 (2), 271- 289.
2021 NWO Open Competition grant
Bart Bronnenberg has been awarded one of the 2021 Open Competition grants from the NWO for his project: “Getting consumers to switch to sustainable and healthier food.”
2021 Robert D. Buzzell MSI Best Paper Award
Bart Bronnenberg was one of the 4 finalists for the 2021 Robert D. Buzzell MSI Best Paper Award with his paper on “Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test” (co-authored with Jean-Pierre Dubé from Chicago Booth and Robert Sanders from the University of California in San Diego).
2021 Emerging Scholar Award AMA Retail and Pricing SIG
The 2020 publication at the Journal of Marketing Research by our former Ph.D. candidate Kristopher Keller (currently working at the University of North Carolina in Chapel Hill), together with his two advisors, Inge Geyskens and Marnik Dekimpe on: “Opening the Umbrella: The Effects of Rebranding Multiple Category-Specific Private-Label Brands to One Umbrella Brand” has received the 2021 Emerging Scholar Award from the AMA’s Retail and Pricing SIG.
The award acknowledges emerging scholars (who received Ph.D. no more than 6 years prior) who have made significant contributions to research in Retailing and/or Pricing.
2021 AMA-MRSIG Don Lehmann Award
The dissertation-based article of our former Ph.D. Kristopher Keller (currently an Assistant Professor at The University of North Carolina in Chapel Hill) together with his two advisors, Inge Geyskens and Marnik Dekimpe on Keller, has been a finalist for the 2021 AMA-MRSIG Don Lehmann Award. Kristopher O., Inge Geyskens, and Marnik G. Dekimpe (2020), “Opening the Umbrella: The Effects of Rebranding Multiple Category-Specific Private-Label Brands to One Umbrella Brand,” Journal of Marketing Research, 57 (4), 677-94.
This award recognizes the best dissertation-based article published in the Journal of Marketing or Journal of Marketing Research. [ MRSIG Lehmann Award | American Marketing Association (ama.org) ]
2021 AMA-MSI Root Award
Samuel Stäbler has been a runner-up for the prestigious AMA-MSI-Root Award for his 2020 Journal of Marketing publication (co-authored by Marc Fischer from the University of Cologne) entitled: “When Does Corporate Social Irresponsibility Become News? Evidence from More Than 1,000 Brand Transgressions Across Five Countries”.
The AMA-MSI-Root Award recognizes the 2020 Journal of Marketing article judged to make the most significant contribution to the advancement of the practice of marketing. More information about the award and the winners/finalists can be found through the following link: https://www.ama.org/listings/2021/04/21/ama-msi-root-award-winners/?mc_cid=fc916ea8fb&mc_eid=853af9a16a
Overall Best Conference Paper Award and Best Paper Award in the Marketing Strategy
At the (virtual) Atlantic Marketing Association conference, Samuel Stäbler received the Best Paper Award in the Marketing Strategy track and, even more impressive, he was the recipient of the Overall Best Conference Paper Award for his paper presented on: “Breaking the News: How does CEO Media Coverage Influence Consumers and Shareholder Perceptions?” (study co-authored with Prachi Gala from Elon University).
AMA Marketing Research SIG’s 2020 Lehmann award
Samuel Stäbler has been one of the finalists for the AMA Marketing Research SIG’s 2020 Lehmann award for his recent publication: Stäbler, S., & Fischer, M. (2020). When Does Corporate Social Irresponsibility Become News? Evidence from More Than 1,000 Brand Transgressions Across Five Countries. Journal of Marketing, 84(3), 46–67.
The Lehmann Award, established in 1997 in honor of Prof. Donald R. Lehmann at Columbia University, recognizes the Best Dissertation-based Article published in the Journal of Marketing or Journal of Marketing Research. This annual award is nominated by the academic community members and voted on by the Marketing Research SIG Awards Committee. This year’s committee received a number of excellent nominations, resulting in a tough competitive pool. The winners and runners-up will be recognized at the 2020 Summer AMA Conference, which will be virtual this year. More information on the award as well as on other finalists and winners can be found on this link: https://www.ama.org/listings/2020/06/24/mr-sig-lehmann-award-4/
Long Term Impact Award INFORMS Society
Bart Bronnenberg has been awarded the Long Term Impact Award from the INFORMS Society for his impactful 2010 publication in Marketing Science: Kim, Jun B., Paulo Albuquerque, and Bart J. Bronnenberg (2010), “Online Demand under Limited Consumer Search,” Marketing Science, 29:6 (November-December), 1001-1023.
The INFORMS Society for Marketing Science Long Term Impact Award (LTI Award) is given annually to a marketing paper published in Marketing Science or Management Science, or another INFORMS journal that has made a significant long-run impact on the field of Marketing.
Appointment Academic Fellow Marketing Science Institute (MSI) Boston
Bart Bronnenberg has been appointed as an Academic Fellow at the prestigious Marketing Science Institute (MSI) in Boston, the highest honor at this institute.
Academic Fellows serve as advisors to MSI’s research efforts and represent the academic community to MSI’s business constituency. Their role is designed to help identify the elite academic experts in each of the core research domains and methodologies to ensure that MSI research funding, publications, and content decisions are optimally informed.
Finalist for the 2020 AMS Mary Kay Dissertation Proposal Award
The dissertation proposal submitted by our Ph.D. Nick Bombaij titled “When do loyalty programs work?” has been selected as one of three finalists for the 2020 AMS Mary Kay Dissertation Proposal Award.
Nick is still running for the final award, but due to the COVID-19 pandemic, all finalist presentations and defense during the 2020 AMS Annual Conference have been postponed till December.
2019 GAMMA / KSMS dissertation competition award
Samuel Stäbler won the 2019 GAMMA / KSMS dissertation competition award from the Global Alliance of Marketing and Management Associations and the Korean Society for Marketing Scholars.
Amélia de Mello Foundation Visiting Chair of Marketing
Rik Pieters has been awarded the prestigious “Amélia de Mello Foundation Visiting Chair of Marketing” by the Catolica University of Lisbon.
EMAC Best Paper Award based on Doctoral Work at the EMAC Annual Conference
Ph.D. candidate Astrid Stubbe received the Award for the Best Paper of the Conference based on a Doctoral Work during the 48th annual EMAC conference in Hamburg.
Her paper, co-authored with her advisors Marnik Dekimpe and Els Gijsbrechts, is titled: “Online Display Advertising for CPG Brands: (When) Does it Work?”
IMU Research for Practise Award 2019
Former Tilburg Marketing Ph.D. Kristopher Keller (currently Assistant Professor at UNC in Chapel Hill, North Carolina) has been the winner of the Research for Practice Dissertation Award 2019 for his dissertation “Private labels: The brands of the future,” supervised by Inge Geyskens and Marnik Dekimpe.
The prize is awarded by the Institute for Market-Oriented Management (IMU) at the University of Mannheim (Germany) in collaboration with an industry sponsor. The IMU is a forum for dialogue between academia and practice and it intends to foster research and generate scientific findings relevant for market-oriented management. It aims to honor scientifically and methodically excellent marketing, sales, and market-oriented management dissertations which derive highly relevant managerial implications.
MSI Young Scholar (class of 2019)
Hannes Datta has been selected as one of the MSI young scholars for the 2019 program. Every year, the Marketing Science Institute (MSI) selects promising young marketing scholars that are approximately 3-6 years out from receipt of their Ph.D. (graduation years 2012-2015) to be part of the MSI’s Young Scholars program. They are recognized as the ‘potential leaders of the “next generation” of marketing academics’.
2019 CBSIG Consumer Behavior Research in Practice Award
The 2017 JCR paper by Rik Pieters together with Femke van Horen (a former Tilburg marketing Ph.D.): “Out-of-category Brand imitation: product categorization determines copycat evaluation,” has been selected as the winner of the 2019 CBSIG Consumer Behavior Research in Practice Award.
This AMA Consumer Behavior SIG (CBSIG) recognizes a scholarly research article that contributes significantly to marketing practice. The 2019 award is based on articles that appeared in a refereed journal, including but not limited to the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of the Association for Consumer Research, and Journal of Consumer Psychology, in the calendar year 2017.
Honorary doctorate Faculty of Business Administration of the University of Hamburg
Prof. dr. Marnik Dekimpe has been awarded an honorary doctorate by the Faculty of Business Administration of the University of Hamburg.
With this award, the University of Hamburg would like to honor his outstanding research as well as his great contributions to the scientific community. The ceremony will take place on 24 October 2018.
2017 MSI / H. Paul Root Award
Hannes Datta has won the 2017 MSI / H. Paul Root Award for his paper published in the Journal of Marketing in May 2017: “How Well Does Consumer-Based Brand Equity Align with Sales-Based Brand Equity and Marketing-Mix Response?” (co-authored with Kusum Ailawadi and Harald van Heerde).
The award is given by members of the Journal of Marketing editorial review board to a paper that has made a significant contribution to the advancement of the practice of marketing and is co-sponsored by the American Marketing Association and the Marketing Science Institute.
Dutch Marketing Thesis Award 2018
Alumna Manon Struijs has won the prestigious Dutch Marketing Thesis Award (DMTA) with her thesis entitled “Has Choice Overload Retired? The Brand-Level Sales Effects of Sub-Brand and SKU Proliferation”.
2017 IJRM-EMAC Steenkamp Long-Term Impact Award
Jorna Leenheer has been the winner of the 2017 Steenkamp Long-Term Impact Award for her dissertation paper published in the International Journal of Research in Marketing in 2007: “Do loyalty programs really enhance behavioral loyalty? An empirical analysis accounting for self-selecting members.” (co-authored with Harald van Heerde, Tammo Bijmolt, and Ale Smidts). Jorna wrote this paper when she was a Ph.D. in Tilburg.
AMA Marketing Strategy SIG 2017 Mahajan Award
Marnik Dekimpe has won the AMA Marketing Strategy SIG 2017 Mahajan Award for Lifetime Contributions to Marketing Strategy Research.
A three-member panel of past winners and/or editors of the Journal of Marketing and Journal of Marketing Research found Prof. Dekimpe’s research accomplishments to be highly remarkable and deserving of this year’s award.
JCR 2016 Best Article Award
The JCR Policy Board selected Rik Pieters as the winner of the prestigious JCR 2016 Best Article Award for his single-authored study: "Bidirectional Dynamics of Materialism and Loneliness: Not Just a Vicious Cycle" (published in the Journal of Consumer Research in 2013).
Sheth Foundation ISMS Doctoral Dissertation Award for Emerging Markets Research
Ph.D. Candidate Bernadette van Ewijk has been awarded the Sheth Foundation ISMS Doctoral Dissertation Award for Emerging Markets Research for her Ph.D. proposal: “Purchase Behavior of Consumers in Emerging Markets.” (advisors: Els Gijsbrechts and Jan-Benedict E.M. Steenkamp)