Online Culture: Art, Media and Society BA

Program content

Online Culture: Art, Media and Society is a contemporary, international Bachelor's program in Culture Studies. It is unique in its content and approach as you do not only study digital culture, you also actively contribute to our own online platform Diggit Magazine. Throughout the program, you will write a variety of papers, opinion pieces, and reviews, teaching you everything you need to know about different styles of writing. Combing this expertise with search engine optimization the program aims to train you in valuable skills to use on the job market.

• During the first year all students take the same courses. You are introduced to important insights and theories about digital culture, identity, community, and the role that art and artists play in society. In addition, you acquire academic writing and researching skills. At the end of the first year, you decide on a direction you want to specialize in.
• In your second year, you gain more in-depth knowledge. In addition to the compulsory courses in your chosen track, you can choose from a range of elective courses.
• The third year offers you the opportunity to create a unique profile with a minor and electives. You can, for example, choose to do your minor at a different university in the Netherlands or abroad. Within the electives, you have the opportunity to do a short internship and/or investigate what it means to be an entrepreneur in the cultural field. You finish the third year with a Bachelor's thesis.

The tracks you can choose:

• Art in the Public Sphere
  How do digitalization and globalization change the way both the artist and the public deal with literature, art, and culture? What role do traditional media, social media, art and popular culture play in society?
• Digital Media
  How do digitalization and globalization change our way of life? And how does digital media influence society as a whole?
• Global Communication
  What is the influence of digitalization and globalization on individuals, communities, and organizations? How do they change, for example, our way of communicating?
• Nederlandse Taal en Cultuur (in Dutch)
  What new possibilities do digital media offer for telling and experiencing stories? What is media literacy and why is it so important? This track gives access to the 'universitaire Lerarenopleiding Nederlands’.

Typical courses are:

• Participatory Art
  Currently, there is more 'interactive art' where the roles of artist and public are intertwined. You research how artist evoke, promote or provoke involvement - and how the public responds. Furthermore, you study the role technology and online communities play in this interaction.
• Digital Media and Politics
  Explore various perspectives of the relation between digital media and politics. How do politicians use new media to gain votes and popularity? Which effects do new media have on political activism? Does social media contribute to democratization, or conversely, undermine it?
• The Multicultural Individual
  Study how life in a multicultural society effects our behavior, communication and language. What kind of skills does this require of us? What do people have to say about the multicultural reality? How is this reality represented in the media and artistic creations?

More on the program and courses

Study Online Culture: Art, Media and Society in Tilburg

• You receive an international education with ample room for interaction, guidance and feedback.
• The program is up to date, addressing phenomena that are currently relevant.

• There is a lot of attention for your language- and writing skills. The program has its own online magazine:  Diggit Magazine.
• Within this innovative learning environment, you will publish papers, opinion pieces, and reviews.
• Throughout the program, there is a focus on career orientation. You participate in workshops and training sessions like Talent Management and Labor Market Orientation to prepare you for your career after graduation.

A short impression of the Online Culture: Art, Media and Society program (video - 2:34 min)

What to expect when coming to Tilburg

• Why study at Tilburg University?
• International student support
• Study in Holland

Beyond your Bachelor's: Extracurricular Activities

• Join the study association Animo. Animo organizes formal and informal activities, such as lectures, company visits, and get-togethers for Online Culture students.  
• Challenge yourself by participating in one of our on-top programs.

View all extracurricular activities

Careers and subsequent Master’s programs

After obtaining your Bachelor's degree in Online culture: Art, Media and Society, you can choose to do a Master's program. After you've completed a Master's program, you'll have favorable career prospects as a digital content coordinator, (web)editor or policy advisor.

Graduates found work in the media sector, the corporate industry, the government, education, or started their own business. 

Discover what you can do after your Bachelor’s

Please follow the national application and admission procedure (in Dutch) if you are applying based on a Dutch vwo or hbo-p diploma, regardless of your nationality. A general description of the national application procedure is also available in English.

Admission requirements

• To be eligible for admission to a research university such as Tilburg University, you must have a high school diploma equal to the highest level of secondary education in the Netherlands (the Dutch vwo diploma).
• As this Bachelor’s program is taught entirely in English, you must prove your English language proficiency. 

You can find more detailed information about the admission requirements on this program's 'Application and admission' page.

Go to application and admission

Related Bachelor's programs

• International Sociology
• Global Management of Social Issues
• Liberal Arts and Sciences