News and events Tilburg University

More conscious consumers are an opportunity for smart marketers

Published: 14th May 2020 Last updated: 26th November 2021

Interview with Barbara Deleersnyder in Marketing Tribune (in Dutch). She has recently been appointed as Professor of Marketing at the Marketing Department of Tilburg School of Economics and Management (TiSEM). How does she view the corona crisis for marketers?

Read the article (in Dutch)