dr. Jorna Leenheer
Associate, Dean & Professor
TiSEM: Tilburg School of Economics and Management
TiSEM: Department Marketing
J.Leenheer@tilburguniversity.edu
Kamer
K 707
Vakken
Recente publicaties
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Do you think we are a match? The predictive power of matching activit…
Leenheer, J. (2022). Do you think we are a match? The predictive power of matching activities for prospective students of an international business program. International journal of management education, 20(2), Article 100637. -
Energy efficiency of consideration sets and choices: The impact of la…
Leenheer, J., & Elsen, M. (2022). Energy efficiency of consideration sets and choices: The impact of label format. European Journal of Marketing, 56(8), 2484-2505. -
Towards more interactive and sustainable food retailing - An empirica…
van Giesen, R., & Leenheer, J. (2019). Towards more interactive and sustainable food retailing: An empirical case study of the supermarket of the future. International journal of retail & distribution management, 47(1), 55-75. -
Are sharing platforms sustainable (business models)? - A consumer sur…
Leenheer, J., & Kuijten, M. (2018). Are sharing platforms sustainable (business models)? A consumer survey on the drivers of using sharing platforms in the travel industry. In L. Moratis, F. Melissen, & S. Idowu (Eds.), Sustainable Business Models: Principles, Promise, and Practice (pp. 261-283). ( CSR, Sustainability, Ethics & Governance book series). Springer. -
Consumenten en Financieel Advies - Consumentenonderzoek in het Kader …
Elsen, M., van Giesen, R., Elshout, M., & Leenheer, J. (2017). Consumenten en Financieel Advies: Consumentenonderzoek in het Kader van de Evaluatie van het Provisieverbod. CentERdata. https://www.parlementairemonitor.nl/9353000/1/j4nvgs5kjg27kof_j9vvij5epmj1ey0/vklasv9qffwo/f=/blg830317.pdf