My research examines the role of corporations and alternative forms of organizing such as social enterprises in addressing a range of complex challenges facing societies today. I study why and how these market-based organizations integrate social goals into their activities, the opportunities and challenges they encounter both from within and outside the organization, and how organizing for social goals differs across institutional contexts. 

I have a PhD in Management from the Freie Universitaet Berlin and was a postdoctoral scholar at the Hertie School before joining Tilburg University.


Recent publications

  1. Alternative organizing with social purpose - Revisiting institutional…

    Mair, J., & Rathert, N. (2021). Alternative organizing with social purpose: Revisiting institutional analysis of market-based activity. Socio-Economic Review.
  2. Let’s talk about problems - Advancing research on hybrid organizing, …

    Mair, J., & Rathert, N. (2020). Let’s talk about problems: Advancing research on hybrid organizing, social enterprises, and institutional context. In M. L. Besharov, & B. C. Mitzinec (Eds.), Research in the sociology of organizations: Organizational hybridity: Perspectives, processes, promises (Vol. 69, pp. 189–208). (Research in the Sociology of Organizations). Emerald Publishing.
  3. Sozialunternehmertum

    Mair, J., & Rathert, N. (2020). Sozialunternehmertum. In B. Blättel-Mink, I. Schulz-Schaeffer, & A. Windeler (Eds.), Handbuch Innovationsforschung (pp. 1-16). Springer.
  4. Social enterprises = Sharing economy organizations?

    Mair, J. (Author), Rathert, N. (Author), & Reischauer, G. (Author). (2019). Social enterprises = Sharing economy organizations?. Web publication/site, Copenhagen Business School’s Department of Management, Society and Communication .
  5. Social entrepreneurship - Prospects for the study of market based act…

    Mair, J., & Rathert, N. (2019). Social entrepreneurship: Prospects for the study of market based activity and social change. In A. McWilliams, D. E. Rupp, D. S. Siegel, G. K. Stahl, & D. A. Waldman (Eds.), The Oxford handbook of corporate social responsibility: Psychological and organizational perspectives (pp. 359-373). Oxford University Press.

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