News Department of Marketing
-
Paper Marnik Dekimpe accepted for publication in the International Journal of Research in Marketing
20th September 2021Marnik Dekimpe had a paper accepted on “A Global Perspective on the Marketing Mix Across Time and Space” (co-authored with Julian Wichmann from the University of Cologne, Uppal Abhinav from the Indian School of Business, and Amalesh Sharma from the Mays Business School in Texas). The paper is forthcoming at the International Journal of Research in Marketing.
-
Samuel Stäbler one of the finalists AMA-MSI-Root Award
29th April 2021Samuel Stäbler has been a runner-up for the prestigious AMA-MSI-Root Award for his 2020 Journal of Marketing publication (co-authored by Marc Fischer from the University of Cologne) entitled: “When Does Corporate Social Irresponsibility Become News? Evidence from More Than 1,000 Brand Transgressions Across Five Countries”.
-
Paper Rik Pieters accepted for publication in Psychological Science
29th April 2021The paper by Rik Pieters on “Gender Gaps in Deceptive Self-Presentation on Social Media Platforms Vary with Gender Equality: A Multinational Investigation,” co-authored by Dasha Kolesnyk (University of Twente) and Martijn de Jong (Erasmus University), has been accepted for publication in Psychological Science.
-
Tilburg Science Hub – Conduct your research differently
23rd April 2021Hannes Datta, Tobias Klein and Andrea Antonacci (TiSEM) have developed Tilburg Science Hub, an online resource that helps individual students, researchers, data scientists, and teams to carry out data- and computation-intensive projects efficiently.
-
Paper Samuel Stäbler accepted for publication in Marketing Letters
22nd April 2021The paper of Samuel Stäbler on “The Street Music Business: Consumer Responses to Buskers Performing on the Street and on Online Video Platforms” (a collaboration with Kim Katharina Mierisch, a consultant at Simon-Kucher & Partners) has been accepted for publication in Marketing Letters.
-
Paper by Rik Pieters accepted for publication in the Journal of Consumer Research
29th March 2021The paper “Visual Competition Suppression During Planned Purchases” by Rik Pieters, co-authored with Ralf van der Lans (HKUST, first author) and Michel Wedel (University of Maryland), has been accepted for publication in the Journal of Consumer Research.
-
Paper by Niels van de Ven accepted in the Journal of Experimental Social Psychology
23rd March 2021The paper by Niels Van de Ven on “Tears Trigger the Intention to Offer Social Support: A Systematic Investigation of the Interpersonal Effects of Emotional Crying Across 41 Countries” has been accepted in the Journal of Experimental Social Psychology.
-
Marketing Matters: Engaging students with educational podcasts
15th March 2021Marketing Matters is a podcast by a team of our Marketing lecturers. In each episode, they connect topics from marketing theory to marketing in business. They talk to marketing professionals about their experiences, best and worst practices in Marketing.
-
SCP 2021 Best Competitive-Paper Award for Tatiana Sokolova
11th March 2021The paper by Tatiana Sokolova on “Cognitive Biases and the Perceived Environmental Friendliness of Product Packaging” (which she co-authored with Tim Doering and Aradhna Krishna, both from the University of Michigan) was awarded the SCP 2021 Best Competitive-Paper Award.
-
Paper by Niels van de Ven accepted for publication in the European Journal of Psychological Assessment
04th March 2021The paper by Niels van de Ven on “Dispositional Greed Scales” (co-authored with M. Zeelenberg, T.G. Seuntjens, and S.M. Breugelmans) has been accepted for publication in the European Journal of Psychological Assessment.
-
Paper by Niels van de Ven accepted for publication in the Personality and Social Psychology Bulletin
04th March 2021Niels van de Ven had a paper accepted on “Strength is Still a Weakness in Coalition Formation: Replicating the Strength-is-Weakness Effect Using the Online Coalition Game” (co-authored with J. Wissink, I. van Beest, and T. Pronk). The paper will be published in the Personality and Social Psychology Bulletin.
-
Dissertation paper by Suzanne Bies accepted for publication in the International Journal of Research in Marketing
02nd March 2021The Ph.D. project by Suzanne Bies and her advisors Bart Bronnenberg and Els Gijsbrechts on: “How Push Messaging Impacts Consumer Spending and Reward Redemption in Store-Loyalty Programs” has been accepted for publication in the International Journal of Research in Marketing.
-
Paper by Anna Paley accepted for publication in the Journal of Consumer Research
02nd March 2021The paper by Anna Paley on “How and Why Our Eating Decisions Neglect Infrequently Consumed Foods” (co-authored with Abigail Sussman from the Un. of Chicago and Adam Alter from NYU) has been accepted for publication in the Journal of Consumer Research.
-
Interview with Hannes Datta: "Datta loves data"
18th February 2021Mr. Spotify – that’s how Hannes Datta is sometimes seen because of his research into the popular music streaming service. But his research into digitization is much broader. “Education is in need of a format that is just as radically innovative as Spotify’s.”
-
#3 worldwide in Marketing Research
08th February 2021The Tilburg School of Economics and Management (TiSEM) is ranked 3rd worldwide by the American Marketing Association in terms of research productivity in the most prestigious Marketing journals. With 41 publications in the Journal of Marketing and the Journal of Marketing Research over the last ten year, TiSEM belongs to the most productive universities in the field of marketing.
